#54 - Samer Choumar - Z.Sytems - Reinventing the traditional retail sector

<p>Get Next Wave’s Startup List 2025: https://next-wave.kit.com/04ffde046b</p><p>Hostinger. Create a website in just a few hours. Use the code NEXTWAVE to get 10% off: https://hostinger.com/nextwaveTaptap Send. </p><p>Transfer money to Morocco in just a few clicks. Use the code NEXTWAVE to receive up to $25 in rewards.</p><p>Next Wave is the podcast that meets the people building the Morocco of tomorrow.</p><p>If you enjoyed this episode, don’t hesitate to subscribe and like the video!</p><p>—</p><p>In Morocco, everyone buys from Moul Hanout.Moul Hanout are the traditional retail stores, they are in every neighborhood of the country.</p><p>And they represent 85% of FMCG trade…But they face real challenges: growing competition from modern retail &amp; fragmented supply chances.A few months ago, I met Samer Choumar.</p><p>After a few years building an hospitality startup in Saudi Arabia, he is know working on a new (and bold) mission.</p><p>He told me that he believes Moul Hanouts can be transformed and digitalized.He co-founded Z.systems with Meriem Benabad to reinvent the traditional retail sector.</p><p>I sat down with him in the latest episode of Next Wave Podcast and he explained his vision for Z.systems in Morocco &amp; Africa.</p><p>➜ Instagram de Next Wave : https://www.instagram.com/nextwave.ma_/ </p><p>If you have any feedback or suggestions, feel free to leave us a comment</p><p>.▬▬▬▬▬▬▬▬ PLATEFORMES ▬▬▬▬▬▬▬▬ </p><p>Spotify : https://open.spotify.com/show/71TB2zh... </p><p>Apple Podcast : https://podcasts.apple.com/us/podcast... </p><p> ▬▬▬▬▬▬▬▬ TIMELINE ▬▬▬▬▬▬▬▬ </p><p>00:00:00 : Introduction</p><p>00:01:57 : Building Z.Systems in Morocco </p><p>00:16:41: Marketplace model for retail</p><p>00:21:45 : Moul Hanout in Moroccan culture</p><p>00:25:32 : Origin of Z.Systems </p><p>00:31:08 : Dalaa: reinventing diapers </p><p>00:34:53 : Data approach and insights </p><p>00:39:31 : Marketplace concept </p><p>00:46:05 : Consulting experience impact</p><p>00:57:33 : Lessons on hiring </p><p>01:12:08 : Internal drive and motivation </p><p>01:25:16 : Saudi economy evolution in hospitality </p><p>01:36:10 : Tech and business ecosystem in Saudi Arabia </p><p>01:45:01 : Building Z.Systems in Morocco (steps) </p><p>01:55:44 : Next steps for Z.Systems </p><p>02:03:05 : Life outside work </p><p>02:06:14 : Book recommendation</p>