Mike Cessario on Liquid Death's killer marketing

Rupert Maconick sits down with Mike Cessario on how his company is fighting plastic pollution with comedic marketing. Mike Cessario is the CEO and co-founder of Liquid Death, a mountain water company #murderingyourthirst and bringing #deathtoplastic. The company recently raised $75M in its latest funding round. Rupert Maconick is the Founder and Executive Producer of Saville Productions. Saville Productions works with major brands to produce brand-sponsored films and documentaries on a...